Adding call-to-actions

Call-to-action sections highlight important actions to your visitors and can help improve overall customer experience.

A common action taken by end-users is to submit a new request through the help center. Our themes allow you to display and configure a call-to-action section using theme settings. The content and overall style is fully configurable and you can even use styles from other themes or our pattern library.

Adding a call-to-action

Each theme has a slightly different set of call-to-action styles, but they’re all built upon the same set of configurable properties.

Customizing contact blocks in Zendesk Guide

Setting Description
CTA style The style of CTA to display.
CTA location The page(s) on which to display the CTA.
CTA heading The heading text to display within the CTA.
CTA text The optional body text to display within the CTA.
CTA link text The link text to display within the CTA.
CTA heading color Color for text elements within the CTA.
CTA color Color for text elements within the CTA.
CTA background color Background color for the CTA.

The image that’s used in some layouts as a background or inline image can be configured using the CTA image setting within the Images setting group.

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